British retail and homeware retailer Matalan started working with the Concept Tag in 2017, with an initial trial seeing the system installed in three stores.

Following the culmination of this first testing period and evidence of a significant drop in tagged garment theft, the brand’s internal audit team greenlit an order that has seen 105 of their stores across the UK now fit with the Concept Tag.

The move also saw 800 Concept Releasers fitted across their entire estate of stores in anticipation of a much wider rollout in the near future.

Finally, to ensure that the Concept Tag system is used to its full capability, all of Matalan’s staff were given access to the Concept Tag Training and Development Platform – a progressive web app that contains a suite of training information explaining how to attach and remove the tags safely.